Before entering a new real estate market, the Sterling principals personally research and visit each city, meeting with local real estate professionals, and speaking with current area homeowners and renters.
Our markets:
- Diverse employment opportunities and Fortune 500 companies
- College towns with large educational student and faculty bodies
- High area rental rates
Our homes:
- Single-family homes
- Typically 3 bedrooms and 2 bathrooms
- High-density area
Our Borrowers:
- Hard working families
- Multiple incomes
- Willingness to put sweat equity into the home
Sterling typically sets monthly mortgage payments for our home buyers at or below market rental rates, thus creating a lower chance of default along with increasing homeowner satisfaction. Loan underwriting is completed in- house, with rigorous examination of homebuyer's income and payment histories, and interviews with previous landlords, employers and relatives. Many of our homebuyer's would not have the opportunity to purchase their own home due to the tightening lending guidelines of traditional financing. Sterling, however, creates a more realistic and in depth view of their financial ability to make monthly payments, and works to qualify them under our Families Achieving Investments & Revitalization (FAIR) program. The FAIR program and Sterling give hardworking families the opportunity to own their own home and build long-term equity in the property in a lending market that would not otherwise allow this. While our homebuyers see the direct benefits of this program, neighborhoods and communities also reap the benefits, as areas rife with foreclosures and deserted houses are revitalized with Sterling homebuyers, thus turning houses into homes.
FAIR – Families Achieving Investments and Revitalization – Our Mission Statement is to provide families with the ability to create long term equity, to own their own home, and revitalize neighborhoods. Whilst providing our investors with solid returns.